Writing and selling ebooks and other information products has become big business online. Top copywriter and writing teacher Angela Booth is offering a free blogging exclusive for purchasers in August 2010.
Creating information products
is one of the easiest home businesses to start. There are few start-up costs, which makes this business ideal for anyone with little money, but big ideas.Angela Booth
started creating information products in 2003. She says: "I published my first book in the 1970s, and while I enjoyed seeing my books on bookstore shelves, I was getting tired of the long publishing process. Writing and selling my own ebooks seemed fun, so I decided to try it, purely as an experiment. I was amazed at how easy the process was."
Her experiment was successful, beyond anything she imagined. She says that each year, sales have increased. "People are more comfortable buying online. When they want information, and they're happy to pay for it. While there's a lot of free information on the Web, they want information they can trust."
Trust she believes, is the key. Buyers need to know who created the information, and to whom they can turn when they need help. She created Info Product Maestro
to help information product producers to get started writing and selling. It's a complete guide, not only to writing, but also to marketing info products.
Marketing Angela says, is a challenge for anyone new to the business. She recommends blogging as an easy form of marketing to her students, because it's the most long-lasting and inexpensive form of advertising.
She creates a blog
as she creates a new product, she says. Not only does the blog provide publicity for the product, it also engages readers, who look forward to buying the product when it's released. "My readers tell me what they want," Angela says. "Not only does this help me to improve my products before they launch, readers' feedback tells me what else they need."
Angela launched her first blog in 2000, and has been blogging ever since. She developed a training course for bloggers, Lazy Rich Blogger
, and for the month of August, she's offering the first lesson in the training as a free bonus to Info Product Maestro purchasers. This first lesson focuses on the why and how of setting up a successful blog.
"Setting up a blog the Lazy Rich Blogger way helps new information product creators to start marketing and selling their products in the simplest -- but the most powerful -- way," she says. About Angela Booth
Angela Booth is a top copywriter, and writing teacher
. She offers many guides for writers to enhance their skills, and provides inspiration and motivation for writers on her writing blogs. Angela has been writing successfully since the late 1970s, and was online in the 1980s, long before the birth of the Web. Her business writing books have been widely published.